WGPlus (Archive)

Your reputation can be stolen or leaked away

Companies that fail to keep personal data safe risk long-lasting reputational damage that can impact on the future success of the business, according to the Information Commissioner.  ICO fines of up to £500,000 for breaching the DP Act are a powerful deterrent, but the negative impact created by media coverage of a penalty can have a greater impact than the fine itself.  His comments are backed up by a YouGov poll which shows that nearly 80% of people would think twice about giving their custom to an online company that had made headlines for failing to stop a data security breach. 

To help them preserve their ‘reputations’, the ICO has launched a self-assessment tool that will ‘help SMEs to assess their compliance with the DP Act’.  The toolkit provides handy links to relevant guidance & further information, and will generate a rating based on responses.

Researched Links:

ICO:  Your reputation is at risk if you don’t keep data safe, ICO warns

ICO launches new data protection self-assessment tool for SMEs

10 years of DP Day – 10 years of ICO annual reports

ICO:  ‘Room for improvement in sales & lettings agents’ data handling’

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