WIREDGOV

“Having run several successful demand-gen campaigns with WiredGov in recent years we were keen to work together again in Spring 2015, the only barrier being that of identifying suitable up-to-date Trillium Software collateral to share with a broad government/public sector audience. We then struck upon the idea of running a joint survey to the WiredGov communities around the topic of public sector data governance. The response to the survey has been excellent, delivering considerable public sector pipeline whilst also informing our future public sector business development strategy. Furthermore, the survey results also enabled us to produce an authoritative report on the current state of data governance in the UK public sector which is proving an invaluable addition to our 2015/16 marketing and comms activities.” Click here to view the survey press release or download the pdf version
Sue Pryor, EMEA Marketing Manager

“In 2011  Callcredit Information Group launched Public Sector Solutions, on a platform of helping the Public Sector, specifically Local Authorities to address the challenging areas of fraud and waste. Wired-Gov has played an important role in getting our message efficiently out to a broad community. As a result of casting our net widely we have been able to generate interest in our services beyond the tight target we defined initially, which has been a major bonus, and one we plan to expand upon as we develop more solutions for the Public Sector.

The Wired-Gov team have been both supporting and challenging to ensure that we make the most of the opportunities. As long as our message is thought provoking  and interesting, then Wired-Gov has a strong part to play in getting that message out.”
David Swift, Group Marketing Director, Callcredit Information Group

“We use a variety of different channels to promote our PR and Marketing software, predominantly email, and we are always searching for new relevant audiences. I am always wary using new lists as many are not able to deliver on quality. WiredGov approached me with a very straightforward and honest pitch. It was refreshing to speak with someone who was willing to provide advice very tailored to our needs. We worked together to create relevant copy for our white paper campaign and the support from start to finish was excellent.
I would recommend WiredGov based on a very personalised and personable service. They certainly pull out all the stops to ensure you get the results you want.”
Sophie Warren, Marketing, Vocus

“I just wanted to drop you a line to say how pleased we were with the recent WiredGov campaign we ran for our client. You provided the perfect platform for us to reach the important public sector target audience with our broadband message. Your advice and support through the campaign and the information provided on the reach of the campaign was perfect for our needs. I will not hesitate to use you again for our public sector campaigns.”
Paul Smith, Senior Consultant, RSC Associates

“WiredGov has provided us with an excellent service which is tailored to the needs of our organisation. They have succeeded in creating communication programmes which are specific and relevant to the particular needs of not only us but also the public sector in general. Steve and John facilitate these programmes in a way which allows a small business such as ourselves to grow by providing us with opportunities to interact with the public sector on a platform that is open, informational and thought provoking. We, Cetas Kinetic, have had many a meaningful conversation with the public sector through our campaigns that has advanced our offering, to the point of growing our business.”
Ashish Rishi B.SC M.Sc, Training Director

“Program Framework is a specialist consultancy in enterprise programme and project management, engaged with various public sector organisations. I was approached by Wired-Gov to use their services and initially, as I get numerous sales calls, was quite sceptical.

However, the supporting level of documentation sent to me with their follow up was interesting enough to make me investigate further. We subsequently engaged in a Wired-Gov, joint campaign with Microsoft over two months.

As a new customer, I was impressed with the excellent customer relationship which developed quickly. They actually listened to what I was trying to achieve and gave me advice on how to approach this market sector with the limited messaging available. Both sides worked hard to deliver good quality copy and graphics to engage with the public sector audience. We were also able to “tweak” the campaign once we were aware of the audience reaction. To have this flexibility is really valuable in campaign planning.”
Christine Stone, Head of Marketing, Program Framework

“I am very pleased to inform you we ended up getting 44 registrations for the 'Securing Data in Transit' webinar today and 5 large central govt depts attended along with the Scottish Government which we were really pleased with.”
Caroline Long, Marketing Manager, Axway

“Having commissioned and produced an independent research paper, 'Reporting Efficiency in the Public Sector' SAP Business Objects were looking for an appropriate channel via which to share our findings with prospective clients across all UK Government and public sector verticals. We were impressed by the reach and permission-marketing opportunity offered by Wired-GOV and found them to be both supportive and flexible in the delivery and fulfilment of a campaign specifically tailored to our needs. The Wired-GOV campaign generated over 200 enquiries and 96 qualified leads and exceeded all our expectations in what was previously a slow and notoriously cautious sector, we have since gone on to become a regular client.”
Karen Dowling, Marketing Manager, SAP - Business Objects

“Due North is a provider of e-business solutions to local authorities and police forces throughout the . In an effort to increase our market share and diversify into other public sector markets we invested in a short trial campaign on WiredGov in August. I’m pleased to report that from the numerous responses received we have been invited to demonstrate our solutions to prospective clients in central government, health and education as well as expanding our reach in local government. We will definitely be using WiredGov as our main channel to the public sector in the future.”
Alan Gray, Managing Director, Due North

“We recently ran a marketing and awareness campaign on Wired-GOV to promote Storage Expo which is aimed specifically at those in the public sector responsible for IT procurement and systems integration. We were delighted at the immediate response levels the Wired-GOV service provided, in less than 3 weeks we received more than 50 confirmed enquiries which considering that the campaign started during the peak holiday period is very impressive. We look forward to using the Wired-GOV service for future events aimed at the public sector'.”
Daniel Rutherford, Marketing Executive, Reed Exhibitions

“Kyoceramita provides the public sector with the latest and innovative printing and photocopying solutions. As a previously unproven channel we decided to run a trial campaign on the Wired-GOV system, which was closely monitored to gauge response levels. The campaign successfully delivered 63 confirmed leads in just a four-week period and I would have no hesitation in recommending the Wired-GOV service as a marketing channel into the public sector that is cost effective and definitely delivers measurable results.”
Rob Attryde, Marketing and Communications Manager, Kyocera