back to listings SME Profile: 1st POPS advertising

1st POPS advertising 

15 Willowmead Square
Marlow
Bucks
SL7 1HP

TEL: 01628 477 887
EMAIL: enquiries@popsads.co.uk  

WEB:  www.popsads.co.uk

Welcome to 1st POPS advertising 

POPS (Premier Office Poster Services) offer you a poster campaign tailored to your budget to a captive audience within hundreds of Post Offices nationally with whom we have a contract:

  • Highly affordable – from 80p a day
  • Cheaper than other forms of local advertising
  • High impact
  • Quick results
  • Includes artwork & design

POPS (Premier Office Poster Services) are the leaders in POST OFFICE POSTER advertising throughout the UK. Our A3 colour posters are professionally produced in our own studios, laminated and framed in anodised aluminum frames which are subsequently fitted at our advertising sites facing the queueing public. The POPS Media Group also consists of South Coast Publicity Limited and Point Of Sale Poster Site Company.

COVERAGE

We have contracts with well located sub post offices in the UK including many larger MSPOs (Modified sub post offices) and FSPOs (Franchised sub post offices) – all at prime locations on the high street and well known high street shops. Examples include Martins, RSMcColl, Spar, Co-op, One-Stop, Costcutters with whom we have advertising contracts.

  • Results: Since the late 70’s, POPS have serviced 50,000 clients both large and small. 73% of our clients renew their contracts year after year.
  • TargetWe can offer coverage in local towns and cities, geographic areas, TV regions etc. Many post offices will be found in well-known High Street stores such as Martins, RSMcColl, Spar, Co-op, One-Stop, Costcutters.
  • Accreditations We are founder members of the Advertising Contractors Alliance and all the companies within the Alliance, namely POPS, POS & SCP work together to ensure you reach your audience. POPS has been established more than 30 years. Customers are mainly local trade and business people from all professions, and walks of life. Our clients’ businesses range from local and regional to extensive national organisations.

CLIENTS 

Eductation, Councils, Government

POPS Advertising’s client list includes both local companies and large national brands…

  • Royal Navy
  • Police
  • Territorial Army
  • Learn Direct
  • Department of Education and Learning
  • Gwent Education
  • Sure Start
  • Child Care Career
  • Bournemouth Social Services
  • Buckinghamshire County Council
  • Surrey County Council
  • Cornwall County Council

Construction & Property

  • English Heritage
  • Barratt Homes
  • McCarthy Stone
  • Connells
  • Plumbase

Catering & Retail

  • Brewers
  • McDonalds
  • Pizza Hut
  • Unigate
  • Co-op
  • Festivalshopping
  • Cartridge World
  • Specsavers

Other Industries

  • Kumon
  • Tax Assist Direct
  • Halifax
  • Roche Pharmaceuticals
  • West Norwich Credit Union
  • Pitman
  • Hallmark
  • Mitchell & Webber
  • Watson Petroleum
  • Honda

OUR CUSTOMERS

…are a captive audience, returning again and again. 1st POPS advertising, therefore, is an ideal way to get your business message across to a wide range of potential customers through repeated exposure.

Our Strengths

The main strength of our business is our low cost poster campaigns and the permanent nature of their display having a captive audience in places of “credibility”. POPS Poster Advertising represents terrific value from under 80p per day for a 12 month on display contract.

Statistics 

  • 33% of queing clients have children
  • 75% if queing people holiday in past 12 months
  • 96% of queing have privately owned vehicles
  • 43% of queing people have grandchildren
  • 94% of queing people are below 44 years old
  • 60% of queing people own their own home

ADVERTISING OPTIONS

Advertise on Customer Information Boards at Supermarkets 

  • 1st POPS advertising can now offer local/national advertising space on customer information boards at a number of major supermarkets like ASDA.
  • The Info Point (examples to the left) is an overall size of approximately 5ft x 4ft and is contained in an attractive anodised aluminium frame with a Perspex facia; the content is produced in full colour to achieve maximum impact from the prime, high profile location at the venue. Each location is selected to maximise dwell times.
  • The left hand side of the Info Point contains essential information with regards to the location, together with public communication issues, as well as street and county maps and useful telephone numbers.

This is the perfect promotional space for Local Authority Departments, Colleges, Universities, Armed Forces etc.

Advertise on Customer Information Boards at Train Stations 

  • 1st POPS advertising  can now offer local/national advertising space on customer information boards at train stations with a number of major rail groups including Virgin, Greater Anglia and First Great Western.
  • The Info Point (examples to the left) is an overall size of approximately 5ft x 4ft and is contained in an attractive anodised aluminium frame with a Perspex facia; the content is produced in full colour to achieve maximum impact from the prime, high profile location at the venue.
  • Each location is selected to maximise dwell times.
  • The left hand side of the Info Point contains essential information with regards to the location, together with public communication issues, as well as street and county maps and useful telephone numbers.

This is the perfect promotional space for Local Authority Departments, Colleges, Universities, Armed Forces etc

POPS TV 

  • 1st POPS advertising can also offer you a TV advertising campaign where posters are not able to be fitted in the Post Office
  • Advertise digitally to millions of potential customers of all ages and from all walks of life. Business people, the self employed, local tradespeople, housewives, the retired, pensioners, students, homeowners, car owners etc…

Online Advertising Agency 

  • 1st POPS advertising now offer an online advertising service that puts you on in front of millions of potential new customers searching for products or services that they require. That’s right… the products or services that your business offers are being looked for daily and if you have a website, we can get you a slice of the action!

1st POPS advertising ​POSTER ADVERTISING FAQ’S

  • Where do my adverts appear? POPS provide coverage in local towns and cities and geographic areas. Many post offices we work with are located in well-known High Street stores such as Martins, RSMcColl, Spar, Co-op, One-Stop, Costcutters, Londis & Mace.
  • Can we provide our own artwork? Yes by all means you can provide us with your artwork and designs, if you do not have anything we will create something for you to approve
  • What format do we need to supply our poster artwork? You can email us a PDF JPEG and many other standard formats or ask for our artwork pack
  • Do you have strict contract terms? We offer our clients the option to renew every 12 months.
  • How often do I need to replace my adverts? This is entirely up to you. You can change your poster at any time for a fee of just £50 at anytime though out your 12months . We do however recommend an annual update to make your posters stand out to regular queuing people
  • What is the minimum cost? We have a standard price of £350 plus VAT per Post Office site with multi-site reductions
  • Do you offer package deals for more than one site? We offer a sliding scale of costs which can be negotiated depending on the number of sites & locations a member of our Marketing team will discuss these with you

CONTACT US 

 

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