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Department for Transport
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Horace the dog helps children learn road safety
Road safety animation competition for schoolchildren unveils Aardman studios creation 'Horace'.
Transport Minister Robert Goodwill has helped the RAC unveil an animated cartoon mascot created by Aardman studios who will help teach children about staying safe on the road.
Horace the dog was created for the launch of a national competition being run by the RAC in which schoolchildren will create their own road safety animations.
Road Safety Minister Robert Goodwill said:
The numbers of children being injured or killed on our roads in recent years is the lowest it’s been for decades but until we reach the point when no children are hurt, our work to improve safety will continue.
The RAC’s initiative will ensure pupils across the country learn more about the importance of road safety and I hope that with Horace’s help the number of children hurt on our roads will decline even further.
The competition is open to school children aged 4 to 16, as well as clubs, Scouts, Brownies and other groups as well as individuals. Entry is via the website, which contains links to a comprehensive range of teaching resources.
View photos of Horace on Flickr
The competition closes on 4 July 2014. First prize in each age category is £1,000 for the winning school and there are three runners-up prizes of an Aardman model-making workshop for the schools.
Roads media enquiries
Press enquiries 020 7944 3066
Out of hours 020 7944 4292
Public enquiries 0300 330 3000
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