Scottish Government
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E-cigarettes

Minister raises concerns about spread of devices

Public Health Minister Michael Matheson has raised concerns about the increased availability and marketing of e-cigarettes.

He has also questioned the motives of tobacco firms who are investing in the devices, and said the Scottish Government is committed to regulating e-cigarettes.

Mr Matheson said: “E-cigarettes may potentially help many people smoke fewer cigarettes, or even stop altogether. While e-cigarettes aren't proven to be safe, current evidence suggests they are almost certain to be less harmful than tobacco.

“On the other hand, the devices could also re-normalise smoking. They are addictive because they contain nicotine, and promotional activity may increase their appeal to young people. The tobacco industry is heavily investing in e-cigarette companies. I am suspicious of this. There is too much history to believe claims that such diversification is motivated by newfound philanthropy or a true belief in harm reduction.”

This week the Royal Pharmaceutical Society said it did not support the sale or marketing of e-cigarettes in pharmacies.

Mr Matheson added: “I agree with them that we should stand against promotions, advertising and sponsorship deals that feed nicotine addiction, especially in contexts attractive to young people. This is the principle that will guide our approach.

“Protecting young people has always been at the core of our policies and will guide us as we consider our next steps. We need to ensure that e-Cigarettes are properly regulated to deliver potential benefits to current smokers without promoting smoking behaviours to young people.

“The case for restricting the sale of e-cigarettes to young people makes sense. Again we need to work through the practicalities before bringing forward specific plans.”

Mr Matheson also restated the Scottish Government’s commitment to introduce plain packaging for cigarettes, and legislating independently if the UK Government does not introduce the measure.

“I'm pleased that Scotland has paved the way in the UK on this and am glad the UK Government have now followed our lead,” he added.

“We will work with the UK Government on this but remain committed to seeing this implemented in Scotland on our own if we have to.”

Notes to editors

Background

The Scottish Government has set a target to create a tobacco-free generation by 2034 – defined as achieving a smoking rate of less than 5 per cent.

13,000 people die in Scotland each year as a result of smoking-related illnesses.

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