Tuesday 01 Jul 2008 @ 10:08
SOCITM (Society of Information Technology Management)
SOCITM (Society of Information Technology Management)
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Building the Perfect Council Website event
Web usability guru Gerry McGovern to speak at Building the Perfect Council Website event 16 July, London
• Third annual event will dissect Socitm’s Better connected 2008
• Other sessions cover accessibility, Web 2.0 & Take-up
In a rare UK appearance, international web usability guru Gerry McGovern will be the keynote speaker at the third annual Building the Perfect Council Website event to be held at Olympia 2, London on 16 July.
Considered by many to be the world's leading authority on effective web content, Gerry McGovern was described by the Irish Times as one of the world's five leading web visionaries alongside Tim Berners-Lee, Tim O'Reilly, Nicholas Negroponte and Vint Cerf. At this event he will focus on why people come to local authority sites, and how to help them find what they want.
Designed for everyone involved with developing powerful, useful and efficient local authority websites, the event is presented through a partnership between Socitm Insight service and the E-Government Bulletin. Other sessions at the event include:
The use of ‘Web 2.0 techniques’ on council websites - covering peer review, user generation of content, social networking and site personalisation. A contribution from Redbridge Council, which has developed an award-winning modular, customisable and interactive website, will feature in this session.
Procurement of accessible software: much web software, including content management systems, makes it difficult to comply with the now mandatory level AA accessibility standard for government websites. How can accessibility be built into the procurement of software?
'Lies, Damned Lies and Website Statistics’: how can we measure web traffic accurately, when caches or proxy servers may be factors? What type of 'hits' should be measured, and what constitutes a single 'unique visit'? Do we want our sites to be ‘sticky’ or are short visits more desirable, being indicative of services that are easy to find and use? - a lively debate is anticipated.
Take-up: why does it matter and who's responsible?: High take-up should increase efficiency and customer satisfaction and reduce 'avoidable contact'. But council performance in this area varies widely. And who’s responsible anyway - communications? web team? customer services? or service managers? And what (if anything) is the role of Directgov and centrally run take-up campaigns?
Designing for diversity: local authorities have a duty to reach all parts of society with their services, particularly the most vulnerable, and with our ageing population, usability and accessibility are vital. But this means much more than compliance with technical standards. A coherent and strategic approach to these key issues will be presented
Attendance at the event costs £175 + VAT for Socitm Insight subscribers; £195 + VAT for all other public sector delegates; and £295 + VAT for private sector delegates. Secure your place today online at: http://www.headstar-events.com/council08/
Further information:
Vicky Sargent or Rob Adams, Socitm Press Office
Tel: 07726 601 139 e-mail: vicky.sargent@socitm.gov.uk or rob.adams@socitm.gov.uk
Martin Greenwood, Programme Manager, Socitm Insight
Tel: 01926 498703 or 07967 383755 e-mail: martin.greenwood@socitm.gov.uk
• Third annual event will dissect Socitm’s Better connected 2008
• Other sessions cover accessibility, Web 2.0 & Take-up
In a rare UK appearance, international web usability guru Gerry McGovern will be the keynote speaker at the third annual Building the Perfect Council Website event to be held at Olympia 2, London on 16 July.
Considered by many to be the world's leading authority on effective web content, Gerry McGovern was described by the Irish Times as one of the world's five leading web visionaries alongside Tim Berners-Lee, Tim O'Reilly, Nicholas Negroponte and Vint Cerf. At this event he will focus on why people come to local authority sites, and how to help them find what they want.
Designed for everyone involved with developing powerful, useful and efficient local authority websites, the event is presented through a partnership between Socitm Insight service and the E-Government Bulletin. Other sessions at the event include:
The use of ‘Web 2.0 techniques’ on council websites - covering peer review, user generation of content, social networking and site personalisation. A contribution from Redbridge Council, which has developed an award-winning modular, customisable and interactive website, will feature in this session.
Procurement of accessible software: much web software, including content management systems, makes it difficult to comply with the now mandatory level AA accessibility standard for government websites. How can accessibility be built into the procurement of software?
'Lies, Damned Lies and Website Statistics’: how can we measure web traffic accurately, when caches or proxy servers may be factors? What type of 'hits' should be measured, and what constitutes a single 'unique visit'? Do we want our sites to be ‘sticky’ or are short visits more desirable, being indicative of services that are easy to find and use? - a lively debate is anticipated.
Take-up: why does it matter and who's responsible?: High take-up should increase efficiency and customer satisfaction and reduce 'avoidable contact'. But council performance in this area varies widely. And who’s responsible anyway - communications? web team? customer services? or service managers? And what (if anything) is the role of Directgov and centrally run take-up campaigns?
Designing for diversity: local authorities have a duty to reach all parts of society with their services, particularly the most vulnerable, and with our ageing population, usability and accessibility are vital. But this means much more than compliance with technical standards. A coherent and strategic approach to these key issues will be presented
Attendance at the event costs £175 + VAT for Socitm Insight subscribers; £195 + VAT for all other public sector delegates; and £295 + VAT for private sector delegates. Secure your place today online at: http://www.headstar-events.com/council08/
Further information:
Vicky Sargent or Rob Adams, Socitm Press Office
Tel: 07726 601 139 e-mail: vicky.sargent@socitm.gov.uk or rob.adams@socitm.gov.uk
Martin Greenwood, Programme Manager, Socitm Insight
Tel: 01926 498703 or 07967 383755 e-mail: martin.greenwood@socitm.gov.uk
