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The Government needs to take more robust action to tackle the impact of deep discounting and price promotions on the sales of unhealthy food and drink, says the Health Committee in its follow up report into childhood obesity.
Given the amount of our food & drink that is purchased on discounts & promotions, the Committee is urging the Government to follow the evidence-based advice to create "a level playing field". It was Industry representatives themselves, when giving evidence to the Committee, who explained that the current Government plans risk being undermined unless there is regulation. Retailers who act responsibly on discounting & promotions should not be put at a competitive disadvantage to those who do not. |
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