back to listings SME Profile: Dog
20 Buchanan Street, Glasgow, G1 3LB T: +44(0)141 572 0730 E: firstname.lastname@example.org
4 Percy Street, London, W1T 1DF T: +44(0)20 7099 6143 E: email@example.com
Welcome to Dog
Dog was founded in 1996 and has remained an independent, pure play digital collective since day one. We are all individual digital natives in our own right. But we foster a pack mentality for every challenge or opportunity that we are presented with. We have a formidable attitude and value learning. We encourage thoughtfulness and collaboration, and take a no bullsh*t approach to the way we work and how we communicate.
Our clients tell us that it’s our digital leadership and drive to unlock new opportunities for their businesses collectively, as a pack, that is one of the biggest characteristics that differentiates Dog.
The team at Dog is diverse, with talented individuals from every discipline of marketing communications. To make sure we achieve what we’ve set out to do, we apply our deceptively simple process:
Plan. Make. Promote. Manage.
This process, honed over many years, enables us to unleash creative thought, remain agile, and push the capabilities of technologies, communication and marketing tools. Our process underpins everything we do. And we’ve proved that it works time and again. It is flexible, yet robust enough to ensure every project - whether enterprise digital platform or global, multi lingual social media advertising campaign - is delivered efficiently with the best results. Dog excels at making our clients excel. And here’s how we do it.
Our approach focuses on our clients, their target audiences and the world they live and work in. We understand that activity based on intelligence is the only way to engineer positive impact. Everything we do for our clients, whether an iPad app, a marketing campaign, a digital platform, or even a creative film, is driven by a considered strategy and underpinned by detailed research carried out using the latest tools, techniques and analytics.
- Market Intelligence
- Persona Development
- Customer Journey Mapping
- Creative Direction and Strategy
- UX Audit and Wireframes
- Content Architecture
Ideas inspire people. Technology enables clients to communicate those ideas. And creative talent integrates ideas and technology together beautifully to maximize impact. This stage in Dog’s process is where intelligent communications strategies are brought to life by persuasive ideas, technology and creative talent.
Whether we’re producing an MPU, creating a piece of multimedia content or designing and building a complex corporate website, we make things that help our clients connect with the people they want to. We aim to improve and grow clients’ organisations. And our blend of ideas, technology and talent enables us to make things that make a difference
With so many touch points for people to interact with brands, from website to social media ad, and the cluttered space within which brands compete for attention, communications is a complex business in today’s world.
But with the right strategy, ideas and tools, great opportunities exist. We identify those opportunities and use relevant techniques and tools to help clients market themselves and their products. We act as a guide through an ever changing marketing landscape, empowering clients to talk to the people they want to, in the right context, at the most appropriate time, with persuasive ideas that resonate.
- Search Engine Optimisation
- Paid Search
- Social Media
- Social Media Advertising
- Display Media Buying and Planning
- Email Marketing
Our agency takes an agile approach. The way we work ensures efficient project delivery and effective cross team and client collaboration. We use Facetime, Podio, Skype and good old face to face meetings to encourage open communication and transparency at every stage. Projects are run by commercially aware individuals who think strategically while getting things done. Our client services and project management teams are a rare breed, interested in our clients’ industries, committed to our clients’ business strategies, and dedicated to the successful delivery of projects. Traits that make for great working relationships.
Managing projects may be the final stage of Dog’s process to be engaged, but it is a crucial one.