back to listings SME Profile: Newspress Ltd

Building 123, Bicester Heritage, Buckingham Road, Bicester, Oxon, OX27 8AL

T: 01869 228 766   |   E: info@loopagency.co.uk  |   W: www.loopagency.co.uk

      

 

​About Us

Built for the future needs of the automotive industry

loop is a specialist automotive PR and communications agency producing award winning work for clients across Europe and internationally.  We deliver a full service, covering everything from simple stories to key projects, and our clients stretch right across the automotive, engineering and technology sectors.

A full-service automotive agency, delivering the PR, communication and marketing needs of the industry, loop combines consumer and business-to-business skills with a deep understanding of complex technology and engineering.

We’re a skilled team that includes technical experts, journalists, in-house PR managers, marketing managers and specialist agency staff. We’ve worked for car manufacturers, retailers, engineering consultancies, trade organisations, industry suppliers and high-profile brands.

Automotive - it’s in our DNA

As a specialist automotive PR and communications agency, loop is intrinsically connected with the industry in which we work.

Our enthusiasm and understanding of everything historic vehicles from electric car technology and consumer habits to industry trends means see we opportunities as they emerge and work with clients to deliver effective PR and marketing to meet business goals.

 

Our Expertise

Built to meet the PR, communication and marketing needs of tomorrow, loop draws on a wide range of talent, thanks to the merger of two specialist automotive agencies.

The addition of Market Engineering to the existing Newspress Creative business (now loop) in 2019 provided a complementary skillset that reflects how the automotive and sector is evolving.

Whether it’s about building the reputation of a company or brand, growing in terms of sales enquires and business results, or just engaging with the right audience be it media and end user, we deliver against those.

loop offers a full service that includes press release writing, product launches, event hosting, content and social media as well as brand strategy and communications planning.

Product launches and PR

Event design and management

Delivering everything from press releases on services and products, announcements, Q&A summaries and briefing documents, as well as detailed launch collaterals, we understand what an audience wants to read and craft accordingly. We also represent clients directly with the media, and operate a full press office service, to ensure consistency of communication, stronger media relationships and better coverage.

Conceiving and delivering unique and memorable events, for media, customers or even investors, requires creativity and attention to detail. Our experience allows us to match the objectives of our clients with the required result to ensure they are brand appropriate and on budget.

Handling every stage of the project: from initial concept to development, guest management and logistics, and then through to delivery, we can supply all the elements required or coordinate with a client’s other suppliers to provide a seamless service.

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Content creation and social media

Brand strategy comms and planning

Understanding your brand, your products and your customers allows us to create all the content you need, from bylined editorial and insight pieces to direct marketing, dealer communications and customer engagement articles. Our experienced team of authors can work with stakeholders and clients to translate complex technical messages into accurate and targeted pieces of communication.

We also specialise in photography, award-winning video and presentation materials, as well as staff communication, website and social media content – working to tight deadlines and budgets as needed.

Knowing business objectives, we can work on with you on a broader strategy of communications. Maximising the return on investment and delivering metrics and insight on the success of each activity, as well as rival analysis, we provide clients with an effective, easy to manage service.

With activity integrated across all channels, we can plan PR and communications projects that continue to deliver the messages, story and sentiment behind a brand, and help with key aspects like crisis communications and reputation management.

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Case Studies

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