WIREDGOV

 The Reputation Experts

Igniyte London, The Stanley Building, 7 Pancras Square, London, N1C 4AG

t: +442035428686 e: simon@igniyte.com w: www.igniyte.co.uk

Welcome to Igniyte – The Reputation Experts

We work globally, with companies, brands and individuals, to deliver positive and lasting online reputations.

Igniyte exists because the online world is just not fair. We are passionate about people, businesses and brands being represented fairly online. Because the damage that can be done today spreads to everyone you know, your customers, stakeholders, investors, suppliers, employees, family, friends and your community.

If you are already in a crisis, our respected specialists take your reputation challenges seriously, providing you with a calm, precise and expert service to see it through and put you back in control.

If you’re not in crisis, but want to be proactive about your online reputation, you’re in the right place. We help hundreds of companies, brands and people build and maintain a positive online reputation. Either way, we’re the reputation experts, and we’re here to help you on your journey to stand out for the right reasons online. Read more about us

SERVICES

Please click on the links below for more information on each of our services:

Business Reputation

Your business reputation is fundamental to your survival and growth. It always has been. But in today’s digital world it’s under the spotlight and subject to more scrutiny than ever before, which is why online business reputation management isn’t a ‘nice to have’ anymore. It’s an essential. Both Google and social media sites affect your corporate reputation because what people see when they search for your online is the biggest influence on your success. This is true for all businesses and brands of all sizes and across all sectors. 

A positive online reputation can be your business’s greatest asset, or it has the potential to be your biggest weakness. Clients, colleagues and employees all use search engines like Google to help make decisions every day. Everybody ‘Googles’ everything now, and they see websites, social networks, blogs, review sites, press, and media, that tell them about your business. Having negative press, social media comments or reviews puts people off. But, if they are positive, people are more likely to trust you and do business with you. 

In a world where everything is online, business owners can no longer afford to ignore what is being said about them online.

What’s the benefit of business reputation management?

Online reputation management works to counter, weaken or eliminate negative material online and generate and promote the positive.

A well-managed corporate reputation online shows you in the best possible light. And this is good for you because your business benefits from higher trust, more business, attracts the best employees and protects you from harmful press, reviews and attacks on social media.

75% of businesses say that online reviews, comments, press and forum posts are important to the financial and reputational status of their business.

Damaging content costs 1 in 20 UK companies more than £500,000, 5% lose £100,000-£500,000, 1 in 7 lose up to £50,000.

• Business Reputation Management
• Repair Business Reputation
• Build Business Reputation
• Are You Prepared For A Business Reputation Crisis?
• Removing Content Online
• Online Review Management

 

Personal Reputation

In today’s digital world, your personal reputation and your professional reputation are under the spotlight and subject to more scrutiny than ever before.

What people see when they search for you online, and what other people are saying about you in the press, social media, online forums, profiles, videos and images have a huge influence on how people perceive you. We’re talking about everyone from your professional circle and employers to your family, friends and the communities you live and work in. Try it yourself, Google your name and see what comes up in the search results. Focus particularly on that first page of results, which is the online equivalent of the front page of a national newspaper – aka your ‘headlines’.

Are you visible? Do you like what you see? Would you hire you? Would you trust you? Does it really reflect who you are now? Or, is the past interfering with your future?

What’s the benefit of personal reputation management?

Online reputation management discovers all of this and more, working to counter, weaken or eliminate negative material online and generate and promote positive material online. From press, social media and profiles to images, videos and content that position you as a thought leader/expert in your field.

Or if you’re like a lot of our other personal reputation clients, we build your personal and professional reputation from scratch. We’re doing this right now for a global thought leader and the team is enjoying seeing a lot of planning and work coming to fruition – but more importantly, so is our delighted client.

A well-managed personal reputation online shows you in the best possible light, so that you benefit from a visible credible profile, higher trust, attract the best and new opportunities and protects you from negative press – reducing the risk of a personal reputation crisis.

• Personal Reputation Management
• Repair Personal Reputation
• Build Personal Reputation
• Removing Content From Google
• Right To Be Forgotten

 

PR

Create your story and build a positive online presence for you and your business through PR, digital communications and clever website management.

We are experts in online reputation management and creating powerful business to business PR opportunities for you.  We help our clients – both businesses and high net worth individuals – to achieve positive and high-ranking PR by generating demand and identifying newsworthy stories.

Selling to other businesses is always easier when you have a recognisable brand, but we understand that some companies want extra support to reach the levels of awareness and recognition to help achieve the growth they want.

By building your brand presence online through dedicated business to business PR we know that you can gain the traction you need to achieve your goals. We integrate our PR with other communication activities, including SEO, content marketing, social media, online reputation management and best practice digital marketing.

We design strategies to reach your target audiences and refine our activities to achieve maximum impact. We know what makes a good story and we regularly secure regional, national, international and industry trade press for our clients.

Igniyte helps clients achieve their goals, whether they are building sales, building trust or creating stories. We work with our clients to understand their target audiences and create content that is optimized for search engines to go after those page one rankings. In business to business PR, we know that market trends, issues and product knowledge is key for our clients. We follow changes in the industry closely to we can have the right conversations, at the right time with the media.

Whether you want to drive traffic to your website, change perceptions of your business, brand, or build a strong online presence, get in touch with our Head of PR Claire Beaumont to find out more.

 

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