Nuclear Decommissioning Authority
Beyond Sellafield: Why invest in tourism?
This week we announced a further investment under our social impact programme – Social impact, multiplied.
A new coastal activity centre, known as The Edge, will offer access to the Cumbrian coastline, and facilities for everything from water sports to community events.
What makes a nuclear company like Sellafield Ltd invest in a facility that has a focus on tourism and wellbeing?
It is a question I’m often asked, so in this blog I’ll offer 3 reasons why investing beyond Sellafield is good for our community but also good for our business.
Diverse economies are resilient economies
There are obvious dangers if an economy is centred on one industry. Because if the scale of that industry changes, the impact can be immediate and far reaching.
By contrast, an economy made up of diverse businesses of all sizes is more flexible and creates jobs in a wide range of sectors. In this scenario a change in any one of those sectors is still felt, but perhaps not as wide spread.
Social impact is good business
And a diverse and resilient economy is an attractive proposition to businesses looking to either expand their operations or relocate. If those organisations can support our mission at Sellafield, as well as working with other clients and industries, then we can benefit from new thinking, innovation and technology while the economy benefits from growth.
A thriving economy that offers a range of opportunities – both professional and recreational – is also a key aspect of retaining our current workforce and attracting future employees. Social impact really is good business.
Our long-term social impact approach aims to create better health outcomes, higher educational attainment, improved job prospects and a culture of achievement and ambition in West Cumbria and beyond.
We’re looking at ways that the local economy, community and social fabric in West Cumbria can be the best that it can be. If we get it right the results could even have longer-term benefits for the UK.
Whether that’s because the region’s need for state support will have reduced, or because businesses in the area will be helping drive the nation’s economy or recovery as we enter uncertain economic waters because of the pandemic.
Through social impact, multiplied we are working with others to create opportunities built on a solid foundation of good schools and strong community fabric, combined with a culture of ambition, opportunity and positivity.
Projects like The Edge are very much part of that foundation along with other investments like the Hidden Coast and Campus Whitehaven.
That’s just part of the story
The next episode of our social impact, multiplied podcast, – out today at 6:00pm - you can hear from others on the importance of tourism as part of a thriving, diverse economy, including:
- Pat Graham, Chief Executive of Copeland Borough Council
- Celia MacKenzie, Chief Executive of Whitehaven Harbour Commissioners
- Gill Hague from Cumbria Tourism
- Katie Reed from Copeland Tourism
- Graeme Kennedy from Allerdale Borough Council
Here's how you can listen:
You may also be interested in:
- Sellafield Ltd Social Impact Strategy
- Supporting huge development plans for Whitehaven
- Funding is now open for first investment under Transforming West Cumbria
- Our communites matter
- Why social impact is good business
- Introducing SiX – Sellafield Ltd's new social impact programme
- 'Can we help?' Why Sellafield Ltd's approach to social impact matters
- Sellafield Ltd social impact, multiplied – Facebook group
Latest News from
Nuclear Decommissioning Authority
Direct Rail Services lifts Environmental Responsibility award16/09/2020 16:15:00
Direct Rail Services (DRS) has won the Community and Environmental Responsibility award at this year’s Rail Freight Group awards.
We welcome interest from smaller businesses and nuclear newcomers11/09/2020 11:15:00
Blog posted by: Hilary Royston-Bishop – Sellafield’s Higher Activity Waste Disposability Lead, 10 September 2020 – Categories: Innovation/savings, Research and development, Supply Chain, Waste management.
NDA announces Social Value Specialist10/09/2020 12:33:00
Hazel Blears has been appointed as the Nuclear Decommissioning Authority’s Social Value Specialist.
Creating a clean and safe environment for future generations – our manifesto for Sellafield09/09/2020 11:15:00
Blog posted by: Martin Chown, 08 September 2020 – Categories: Safety and Wellbeing, Skills.
NDA launches leadership partnership to inspire young nuclear professionals08/09/2020 14:15:00
The Nuclear Decommissioning Authority (NDA) has today launched a year-long partnership aimed at inspiring and supporting young people in the nuclear industry.
Desk takes centre stage07/09/2020 16:15:00
The ‘reactor in-core inspection desk’, which was used to remotely check conditions deep inside the reactors at Sizewell A Site, was last used in 2005 just before the site stopped generating electricity.
NDA calls for people to ‘have their say’ on its Strategy17/08/2020 16:15:00
The Nuclear Decommissioning Authority has today published its fourth Draft Strategy and begun a 12-week public consultation.
New £25million contracts support nuclear decommissioning14/08/2020 16:25:00
Three new R&D contracts, worth up to £25million, have been awarded to look for innovative solutions to the technical challenges of delivering the NDA’s decommissioning mission.