Association for Project Management
Building support for sponsorship in the project profession webinar
Part 4 in this 4 part Enhancing Sponsorship within the project profession – webinar series.
We heard on Thursday 1 October 2020 the panel debate/discuss recommendations from our recent sponsor survey and past webinars in this series relating to the development of a competency framework, the approach to training and the need for accreditation for sponsors. We heard views from senior leaders and practitioners involved in heading up sponsor units, training and development of sponsors from Financial Services, Postal, Oil and Gas, and Transport sectors.
This webinar was the last of an engagement series to present the results of the sponsor survey and discuss/debate the implications with project professionals with experience in these areas.
The series includes:
- A news story write up and resources from Thursday 9 July: Sponsorship: how to enhance the role within the project profession
- A news story write up and resources from Thursday 23 July: The Executive Sponsor role – panel debate with senior leaders
- A news story write up and resources from Thursday 30 July: The Delegated Sponsor role – panel debate with senior practitioners
The APM Governance Specific Interest Group is engaged in improving investment outcomes through better governance of change, and promoting effective sponsorship is crucial in achieving this. We have a number of publications and support material available through the APM for sponsors to help them achieve more successful business outcomes from major change.
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