Financial Conduct Authority
FCA reveals findings from first cryptoassets consumer research
The Financial Conduct Authority (FCA) yesterday published two pieces of research looking at UK consumer attitudes to cryptoassets, such as Bitcoin or Ether. The research includes qualitative interviews with UK consumers and a national survey.
The qualitative research indicated some potential harm, including that many consumers may not fully understand what they are purchasing. For example, several of those interviewed talked of wanting to buy a ‘whole’ coin, suggesting they did not realise they could buy part of a cryptoasset. Despite this lack of understanding, the cryptoasset owners interviewed were often looking for ways to ‘get rich quick’, citing friends, acquaintances and social media influencers as key motivations for buying cryptoassets.
Both the survey and qualitative research found that some cryptoasset owners made their purchases without completing any research beforehand.
However, despite the general poor understanding of cryptoassets amongst UK consumers, findings from the survey suggest that currently the overall scale of harm may not be as high as previously thought.
73% of UK consumers surveyed don’t know what a 'cryptocurrency' is or are unable to define it – those most aware of them are likely to be men aged between 20 and 44. We estimate only 3% of consumers we surveyed had ever bought cryptoassets. Of the small sub-sample of consumers who had bought cryptoassets, around half spent under £200 – a large majority of these said they had financed the purchases through their disposable income.
Bitcoin appears to be the favourite cryptoasset for consumers with more than 50% of the cryptoasset owner survey sub-sample reporting to have spent their money on this product, while one in three [34%] chose Ether.
Christopher Woolard, the FCA’s Executive Director of Strategy and Competition yesterday commented:
'This research gives us evidence we haven’t had before about how consumers interact with cryptoassets. This will help us ensure we are acting on evidence as we seek to protect consumers and market integrity. The results suggest that although cryptoassets may not be well understood by many consumers, the vast majority don’t buy or use them currently. Whilst the research suggests some harm to individual cryptoasset users, it does not suggest a large impact on wider society. Nevertheless, cryptoassets are complex, volatile products – consumers investing in them should be prepared to lose all of their money.'
The FCA has previously warned that cryptoassets, including Bitcoin for instance, are highly volatile and risky. Many tokens (including Bitcoin and ‘cryptocurrency’ equivalents) are not currently regulated in the UK. This means that the transfer, purchase and sale of such tokens currently fall outside our regulatory remit. This means it is unlikely that consumers will be entitled to make complaints to the Financial Ombudsman Service or protected by the Financial Services Compensation Scheme if things go wrong.
The FCA is working with the Government and Bank of England, as part of a UK Cryptoassets Taskforce, to understand and address the harms from cryptoassets and encourage innovation in the interests of consumers. The FCA is currently consulting on guidance to clarify the types of cryptoassets that fall within the existing regulatory perimeter. Later this year the FCA will consult on banning the sale of certain cryptoasset derivatives to retail investors. HM Treasury is also exploring legislative change to potentially broaden the FCA’s regulatory remit to bring in further types of cryptoassets.
Notes to editors
- The FCA has published two pieces of research. The first by Revealing Reality explores the attitudes, understanding and motivations behind people’s decisions to purchase and use different cryptoassets through qualitative interviews with a small number of cryptoasset owners. The second is a survey by Kantar TNS of a sample of 2,132 UK consumers looking at their awareness, understanding and purchasing habits related to cryptoassets. However, some follow-up, in-depth questions were only applicable to a small sub-sample (base = 51) of those who had bought anything – these figures should, therefore, be treated with caution.
- We used the term 'cryptocurrency' for the purposes of the survey as the term is more widely used. Otherwise, we generally prefer to use the term 'cryptoasset'.
- Infographic: Where in the UK are people more likely to know what a cryptocurrency is?
- Infographic: What is the profile of those who understand cryptocurrencies?
- Infographic: Where do people first hear about cryptoassets?
- The FCA has published further information for consumers on the risks of investing in cryptoassets.
- See further information on the FCA’s approach to cryptoassets. We have also published guidance on the cryptoassets that currently fall within our regulatory perimeter (this is open for responses until April 5 2019).
- The FCA has an overarching strategic objective of ensuring the relevant markets function well. To support this it has three operational objectives: to secure an appropriate degree of protection for consumers; to protect and enhance the integrity of the UK financial system; and to promote effective competition in the interests of consumers.
- About the FCA.
Latest News from
Financial Conduct Authority
FCA highlights its areas of concern in financial services markets19/02/2020 14:05:00
The Financial Conduct Authority (FCA) has today published its annual Sector Views, an assessment of the risks and potential harm to consumers across financial services markets.
FCA bans motor finance firm’s range of online adverts19/02/2020 10:05:00
The Financial Conduct Authority (FCA) has banned a number of online adverts issued by Rix Motor Company Ltd (Rix).
The FCA fines Moneybarn £2.77m for unfair treatment of customers in arrears17/02/2020 16:20:00
The Financial Conduct Authority (FCA) has today imposed a fine of £2.77 million on car finance provider, Moneybarn Ltd (Moneybarn), for not treating customers fairly when they fell behind with loan repayments while in financial difficulties, between 1 April 2014 and 4 October 2017.
FCA appoints Sheldon Mills as Interim Executive Director of Strategy and Competition17/02/2020 10:38:00
The FCA recently announced the appointment of Sheldon Mills as the Interim Executive Director of Strategy and Competition.
New appointments to the FCA Board announced07/02/2020 10:25:00
The Treasury recently (05 February 2020) confirmed the appointment of two new Non-Executive Directors to the Financial Conduct Authority (FCA) Board.
FCA tells credit card firms to review their approach to persistent debt customers04/02/2020 10:25:00
The Financial Conduct Authority (FCA) has written to credit card firms telling them to review their approach to borrowers who are stuck in persistent debt, where they are paying more in interest, fees and charges than they are paying of their balance.
Information for firms during the Brexit implementation period31/01/2020 14:20:00
On 31 January 2020 at 11pm the UK will leave the European Union (EU) and enter an implementation period, which is due to last until 31 December 2020. During the implementation period, EU law will continue to apply. Firms and funds will continue to benefit from passporting between the UK and EEA. Consumer rights and protections derived from EU law will also remain in place.
FCA succeeds in application to Upper Tribunal to strike out P.F. International’s challenge to regulatory decision29/01/2020 10:25:00
The Financial Conduct Authority (‘FCA’) has successfully applied to the Upper Tribunal to strike out an appeal made by P.F International Limited, a franchise of the Kirby Vacuum Company. P.F. International has now exhausted its avenues of appeal. The firm had referred to the Upper Tribunal the FCA’s decision in November 2018 to remove the firm’s permissions for breaching its lending rules.