Big Lottery Fund
Fingers crossed for a great selfie on 29 October
On Tuesday 29th October we’re inviting past and present grant holders to join us in posting a cross finger selfie on social media in a digital celebration of The National Lottery’s 25th birthday.
In the 25 years since its first draw, over £40 billion has been given out to good causes with over half a million (565,000) projects benefiting from this life-changing money.
This is why we’re encouraging thousands of people, projects and communities we’ve funded all over the UK to post a crossed finger selfie on social media to say a collective thank you to National Lottery players.
You might have already received an email from us explaining how to join in, but if not, here’s what to do:
1. Take a selfie posing by yourself, or with some friends, posing with crossed fingers.
2. Write a short message thanking National Lottery players for helping charities and community groups, include the hashtag #NationalLottery25 and don’t forget to tag us so we can see it.
3. Post the selfie and message on Twitter, Facebook or Instagram (or all three) on 29 October.
Whether you’re working for a project we’re funding, you’re a beneficiary or someone who simply recognises the great things The National lottery makes possible – please join in.
This is an opportunity to reflect on the huge impact made by good cause money in the UK, as well as the fantastic difference people are making in communities every day.
To learn more about 25 birthday events and how you can get involved in the celebration, visit www.tnlcommunityfund.org.uk/25
Notes to Editors
We are the largest community funder in the UK – we’re proud to award money raised by National Lottery players to communities across England, Scotland, Wales and Northern Ireland. Since June 2004, we have made over 200,000 grants and awarded over £9 billion to projects that have benefited millions of people.
We are passionate about funding great ideas that matter to communities and make a difference to people’s lives. At the heart of everything we do is the belief that when people are in the lead, communities thrive. Thanks to the support of National Lottery players, our funding is open to everyone. We’re privileged to be able to work with the smallest of local groups right up to UK-wide charities, enabling people and communities to bring their ambitions to life.
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