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Met Office wins Channel 5 weather contract
5 News has chosen Met Office weather graphics and services to help viewers plan and stay safe.
Today, 5 News viewers will get their first look at a new style of weather graphics as part of a four year contract signed with the Met Office. This coincides with a rebrand for 5 News, produced by ITN, which also launches today.
This partnership will see a change in Channel 5's weather service, with Met Office meteorologists presenting an enhanced forecast powered by world leading graphics and using the UK's most accurate weather data, provided by the Met Office
Ninder Billing, Channel 5's Commissioning Editor: Factual said: "Today's exciting launch and rebrand underlines Channel 5's commitment to accessible news programming following the signing of a four-year contract with ITN to produce 5 News in June this year. The desire for news from our audience has never been so great, so the refresh is timely during a crucially important period for news, ranging from the US election to global terror. I'm delighted that we're benefiting from the world class expertise of the Met Office and trained meteorologist Clare Nasir who will bring her wealth of experience and knowledge to the channel."
Viewers will be treated to new animated weather graphics using the Met Office's Visual Cortex graphics system which has been developed by Met Office partner Presentation Cartography. They will be guided through the weather forecast by our experienced presenter Clare Nasir. Clare is a Met Office meteorologist with 20 years experience who has worked for GMTV, ITN, and previously for Channel 5 so she knows what viewers need from a weather forecast. Clare said: "I'm thrilled to be starting my new role as 5 News' weather presenter; it's a real honour to be part of such a dynamic and talented team. It's an exciting time to be at the Met Office working alongside 5 News which is an excellent partnership for delivering the most accurate weather information."
5 News viewers will get the most trusted weather information to plan their day and make decisions. Channel 5 is the latest media channel to choose the Met Office as their preferred weather partner, with the new service coming straight from the heart of the world's best weather organisation.
Tom Shapland, Head of Media and Content Partnerships at the Met Office said: "We're delighted to be providing 5 News with their new look weather service for the next four years. The new graphics system, will deliver amazing weather graphics to the Channel 5 audience and we hope they enjoy the new style of forecasts. 5 News will also benefit from our world leading forecasts and National Severe Weather Warnings, so that everyone can prepare and stay safe, whatever the weather."
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