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New Artwork for the Explore Your Archive campaign
New artwork is available for the Explore Your Archive Campaign this year.
The National Archives and the Archives and Records Association has commissioned the additional artwork, which is available in a variety of sizes and formats.
These can be used across a variety of publicity, from posters to social media banners to leaflets, and we’re looking forward to seeing what you develop with them.
We now have logos for all of the verbs used within the Explore Campaign. These have been created for you:
- At six different sizes (ranging from 4cm wide to 14cm high)
- In all four colours possible for the campaign*
- At three different file resolutions for use in different places (web, powerpoint, high-resolution print)
* Please note: The ‘Archive Remembered’ logo was created specifically for materials relating to WW1 and WW2 and so is only available in our bespoke colour red which is referred to as ‘Poppy Red’.
File types and usage
Artwork is supplied in JPEG format (which have the suffix .jpg), which is a standard image file type, and all of the folders are clearly labelled to help you track down the right version to use.
We have also included Illustrator EPS versions of the logos for use with professional designers and printers (see note below).
The JPEG logos have been created so that you can use the right kind of logo at the right size on different applications, without you needing to use specialist software (such as Adobe Creative Suite) to resize the logos. So, for example, if you wanted to use one of the logos on a website or on social media, you might use a medium-size (in the colour you prefer) and use the ‘for web’ (72dpi) version. If you wanted to print one of the logos on your office printer for display purposes, you might use one of the largest sizes and choose the high-resolution (300dpi) version. The 150dpi versions can be used in PowerPoint or Word.
Professional design or print
If you are liaising with a professional designer or with a printer for professional print, we recommend that you supply them with the Illustrator EPS (with suffix .eps) versions of the relevant logo, which are also included in the folders. Professional designers or printers will be familiar with this type of file and will have the software to use it.
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