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Policy Exchange - Overwhelming public support for ‘traditional’ building design – and they don’t like high-rise
New polling for Policy Exchange demonstrates that the overwhelming majority of (84%) people prefer traditional housing, built in the 1900s and before.
The results of the polling revealed the public’s favourite style of building:
- Edwardian (1900s) 29%
- Tudor/Jacobean (1630s) 28%
- Regency/Early Victorian (1840s) 15%
- Late Victorian (1890s) 7%
- Georgian (1770s) 5%
- Vauxhall (2000s) 5%
- Modernist (1960s) 4%
- Post-Modern (1990s) 3%
- Nine Elms (2010s) 3%
- Barbican (1970s) 2%
Commenting, architect and Head of Housing, Architecture and Urban Space, Ike Ijeh said:
“It’s crucial that the kinds of homes that people want to live in are the ones that are actually being built. Clearly recent decades haven’t necessarily produced the style of buildings that really resonate with the public.
“We’re by no means advocating a return to turrets and thatched roofs. We’re simply urging that in designing homes for the future we don’t lose sight of what has been very successful in the past. Architects, developers and planners must also do more to engage with what the public actually wants. It has been insisted for some time the Barbican has been rehabilitated. These results suggest otherwise!
“’We’ve got to put ‘Building Beautiful’ at the heart of building for the future – especially if we are to avoid the recent disappointment of developments like Nine Elms.”
Policy Exchange has long argued for ‘Building Beautiful’- and has made the case for how the UK might respond to the housing crisis, allowing the Government to meet its target of 300, 000 new homes being built a year by the mid 2020s.
The Building Beautiful philosophy is based on the belief that were architectural beauty to be more firmly embedded into the design and planning process, this would dilute public resistance to new housing and thereby allow a greater scale of development.
This latest poll follows a previous survey by Policy Exchange that revealed the vast majority (71%) believe tall buildings should not be allowed to interfere with historic views. 70% believe they should fit in with their surroundings, and the polling also highlighted widespread public concern about the impact tall buildings have had on the heritage, character and appearance of London – with Policy Exchange consequently recommending a call for a comprehensive new tall buildings policy for the capital, to be replicated in other affected UK cities like Norwich, Manchester and Liverpool.
Notes to Editors
The polling can be found here.
A Call for a Tall Building Policy can be found here.
Policy Exchange Building Beautiful Programme can be found here.
For further information, please contact on amy.fisher@policyexchange.org.uk or 07799 624 594.
