Building new, digital visitor experiences: apply for contracts

1 Nov 2018 02:26 PM

Organisations can apply for a share of up to £200,000 for ideas to improve visits to tourist destinations in Northern Ireland through augmented reality.

People visiting and staying in Northern Ireland will get more out of their trips, with a new competition that is set to invest £200,000 in the most innovative digital ideas.

Funding is from Tourism Northern Ireland, working with Digital Catapult NIand the Department for the Economy.

More interactive and meaningful

Augmented reality could help visitors with smartphones and other digital devices have more interactive, meaningful and seamless visits.

It could be used to add a digital layer to visits to historic or cultural sites, including bringing to life events from the past. There are also opportunities to improve visits through use of languages, digital games, education and entertainment.

The competition is being run under the SBRI (Small Business Research Initiative) programme.

Find out more about SBRI.

Animating the visitor’s experience

This competition is looking for ideas that:

Between 2 and 5 projects will be funded.

Competition information

Find out more about this competition and apply.

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