Free digital research trial for museums and cultural attractions

24 Nov 2014 03:20 PM

A new digital research project called Insight which aims at increasing the financial performance in Museums and other cultural attractions is looking for cultural organisations nationwide to take part in a free trial.

The research is being delivered by three project partners; enterprise experts and cultural sector consultants Black Radley, software developers Ryan O’Neill Partnership and researchers from Bath Spa University’s Centre for Creative Computing. The project is supported by the Digital R&D Fund for the Arts - Nesta, Arts & Humanities Research Council and public funding by the National Lottery through Arts Council England.

Dr Joe Collins of software developers the Ryan O’Neill partnership said: “Insight isn’t about reinventing the wheel, it’s about gathering existing data on the factors that impact on commercial performance and combining them to create a market picture that is clearer than it ever has been before. That means that each participating organisation will receive a personally tailored analysis of the variables that impact their performance. The more participants, the better the analysis.”

Find out more and take part

Interested organisations should contact insight@blackradley.com before 1 December 2014.