LGA responds to Which? research on the cost of paying for a care home place

1 Nov 2018 09:15 AM

Cllr Ian Hudspeth, Chairman of the LGA’s Community Wellbeing Board, responds to Which? research on people underestimating the cost of paying for a care home place.

“This research is yet another example of the need to raise the awareness of social care and the cost of care with the public, which is why the LGA is calling on the Government to lead a national campaign to heighten the profile and reputation of adult social care.

“Our recent polling shows half of people have little or no understanding of what social care means. Only 15 per cent of people polled said they are making plans to pay for their care in later life, so it is no wonder people underestimate the cost.

“If we are to truly tackle adult social care, we must aspire to social care having a similar ‘national treasure’ status as the NHS, with similar levels of awareness and understanding about what social care is and why it matters.

“With low public awareness of social care and people’s preparedness for how to pay for it, it is more important than ever that the Government get on and publish their green paper, start a massive campaign to raise awareness of what social care is and don’t duck the big issues on funding. We need bold solutions and we need them now.”

Notes to editors

Polling information breakdown

LGA adult social care green paper

 'The lives we want to lead' – The LGA green paper for adult social care and wellbeing

Adult social care and support matters. High quality social care and support helps people live the life they want to live. It helps bind our communities, it sustains our NHS and it provides essential economic value to our country.

Find out more

View Which? research: Millions underestimating the true cost of care