“Wales: a creative next generation nation – that’s the Wales we want the world to know” – Eluned Morgan

10 May 2019 11:34 AM

The Welsh Government’s new international strategy will aim to present Wales to the world as a ‘Creative Next Generation Nation’, Minister for International Relations, Eluned Morgan will say today.

During a lecture to mark the 20th anniversary of devolution and the centenary of Aberystwyth University’s Department of International Politics, the first university department in the world dedicated to the study of international affairs, the Minister will set out how the new strategy will present Wales as “a forward looking country, that is dynamic and ambitious whose greatest strength is our people and our concern for their future.”

The minister will say that sport; the Welsh language; cultural heritage; our approach to equality and diversity; excellence and expertise; sustainability; environment; and recycling – Wales’s concern for global issues all contribute to shaping the national identity, “and it’s this positive identity we will present to the world.”

Wales will be presented as “a land of values”, which include fairness, solidarity and concern for the future. This will be used to project our commitment to “responsible global citizenship”.  

The strategy will focus on:

Speaking ahead of the lecture, Minister for International Relations, Eluned Morgan said:

Brexit has changed everything. It will be a fundamental change of direction for the UK and presents many challenges for Wales.

For half a century, the European Union has provided Wales’ window on the world. Despite Brexit, Wales will continue to be a European nation. This is a matter of commerce certainly, but also a matter of culture and values.

We now need to deepen existing and build new relationships with nations and businesses. Wales has always been an outward-looking country. We cannot afford to turn our backs on the world, and nor will we. So we need to sell Wales to the world like never before.

We stand on the edge of a new era. That’s why the Welsh Government is putting in place the steps we need to take to ensure Wales does not suffer as a result of the UK’s exit from the EU.

In a keynote speech at Aberystwyth University this evening, I’ll be setting out my aspirations of how we should be presenting Wales to the world and how I will be addressing these challenges.

As part of the development of new international strategy, we will test the idea of presenting Wales to the world as a ‘Creative Next Generation Nation’. I want the world to see us as a forward looking country, that is dynamic and ambitious whose greatest strength is our people and our concern for their future.