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Digital Agenda: New strategy for safer internet and better internet content for children and teenagers

The Commission has set out a plan to give children the digital skills and tools they need to benefit fully and safely from the digital world. The internet was not designed with children in mind, but today 75% of children use the internet, a third of them on mobiles. The new strategy is to build up the market for interactive, creative and educational content online, in a partnership between the European Commission and Member States, mobile phone operators, handset manufacturers and providers of social networking services.

European Commission Vice President Neelie Kroes said: "I support getting every kid connected. But kids need simple, transparent and consistent internet tools, and the knowledge and skills to use them. Our initiative brings every type of player together so that children get more of the quality content, services and protection they need to enjoy a positive experience online."

Vice-President Viviane Reding, the EU's Justice Commissioner said: "The Internet offers children and teenagers new opportunities to be creative and to express themselves freely. As the internet was originally designed for adults and not kids we need to make sure that children are safe online. The new Commission Strategy will help to protect children's rights, including protection against violence. This is a sensible approach that will help adapt the internet to children's needs."

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