Department for Transport
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THINK! urges motorcyclists to 'stay in control'

Defensive motorcycling riding skills to improve in new road safety initiative.

A new THINK! road safety initiative to encourage motorcyclists to improve their defensive riding skills has been launched recently (18 Aptil 2013) by the Road Safety Minister Stephen Hammond.

The ‘stay in control’ campaign - which has been developed with partners from the motorcycle industry - advises motorcyclists to ride defensively and seek further training to sharpen their skills. Posters, leaflets and other promotional material will be distributed to hundreds of motorcycle dealerships and retailers across the UK. The campaign will run throughout the peak riding season this spring and summer, when, historically, the number of motorcyclists killed and seriously injured on the roads sees an increase.

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