back to listings SME Profile: Aspire2BLean / Accendit Coaching and Consulting Ltd


Aspire2BLean / Accendit Coaching and Consulting Ltd

6 Manor Park Church Road, Great Barton, Bury St Edmunds, Suffolk, IP31 2QR

T: +44 (0) 203 745 7737 E: W:


Aspire2Blean is a bespoke high end consultancy which is passionate about removing process waste and about business process optimisation. We can deliver tailored solutions in the arenas of Operational Excellence, Capital Effectiveness, Process Safety and Behavioural Safety. This work is built on the principles of “Lean”, which allow us to remove waste while increasing capability, leading to a significant improvement in agility and responsiveness and therefore overall effectiveness.

Our approach is to execute a Loss & Waste Analysis at the genesis of the engagement, identifying where the waste elimination will provide you financial benefits. We will use the appropriate Lean Tools, such as Kaizen, 5S, Kanban, Value, Stream Mapping, Product Wheel and others to deliver the improvements. However “Lean” is not just a set of tools, but a mind-set. “Fat is the piece of activity that the customer is not prepared to pay for”. On this basis Aspire2BLean will set the context for waste reduction and elimination, using the lean concept of the 8 Wastes and will raise the awareness through training. Our approach will lead to the elimination of most of the fat, but none of the muscle in your operation.

As Principal Consultant, I am an experienced Operations Expert (25 years) and Management Consultant (5 years), having worked in the process industries. I have executed large construction projects, in the UK and abroad. In addition, I have lead all sorts of cultural transformation engagements. These have included a range of accomplishments, from changing the physical facilities to improving process discipline and eliminating physical and transactional waste. I have also worked in other areas of manufacturing operations, as both an operational leader and as a coach. Senior leadership coaching is critical to support the work we do, as although we work across all levels of the organisation, it is important that leadership is totally committed, and role models the correct behaviours.

I have been involved with Process Improvement within Chemical, FMCG, Automotive, Engineering, Oil & Gas and Wind Industries at locations in the UK, ECE & EMEA. I have extensive experience in driving cultural change in difficult environments. I have the unique capability of being able to bring other practice elements, such as Capital Effectiveness and Process Safety in the context of Lean to drive Operational Excellence. I can facilitate change by creating the correct environment for sustainability. Whether working on large or small engagements, I will knuckle down and solve problems.

I have coached and continue to coach senior executives and “High Potentials”, both in the private and public sector.

As principal consultant, I will direct any engagement but will use associates with similar credentials for larger deployments. For very large engagements, I will partner with other high end consultancy firms with whom I have relationships.

Services Include:

  • OPEX & Lean Assessments
  • OPEX Improvement Plans & Execution
  • Lean Consulting & Training
  • ESOS /Energy Assessments & Execution
  • Facility Layout Optimisation & Re-Design
  • Facility Upgrade Advice


Our goal is to create a sustainable improvement in performance. Our approach is to integrate the correct blend of “Lean Tools” with the appropriate level of employee engagement. That enables us to get traction early in any deployment and demonstrate performance benefits leading to financial improvement. We begin by doing a simple high level analysis and where appropriate, supported by a Value Stream Map. This analysis guides us in determining where the early focus areas should be. The next stage will involve jointly developing a roadmap for the remaining initiatives and detailing the timing and execution plans.

We will always ensure there is a sustainable exit before we finish any deployment. In certain cases, you may have already started a Lean Engagement, but it needs extra impetus. This will not be a barrier for us, as we can come in at any stage.

The whole philosophy is underpinned with the mind-set of waste elimination, we expose staff groups to the Lean concept of the 8 Wastes early on in any deployment, as we find this engenders higher levels of engagement and commitment. We will use the following tools as appropriate to your needs (5S / Kanban / VSM / Poke Yoke / 5-Y / Kaizen / Product Wheel / Cellular Manufacturing / Visual Performance Management / SMED / Uptime )

We can help with the selection and setup of task and work teams, including the selection of leaders. We will coach teams and leaders as appropriate


Aspire2BLean provides a bespoke service in Lean Consulting that places specific emphasis on personal and team performance management. Our vision of “Move away from the Grey” rests with the understanding that in all walks of life, activities or the environment can be “Fuzzy” and “Unfocused”.

Life is seldom “Black or White” and even less so with rapidly changing cultures, environments and competitive forces. But with high end coaching techniques, we can move to a position that is clearer. We do this by enhancing personal and team capabilities to more clearly perceive their environment, thus enabling them to achieve clarity of purpose. It is critical to be agile in a dynamic environment, to ensure we are always in the correct place to take advantage of and exploit the current VUCA (Volatile Uncertain Complex and Ambiguous) environment.

We have also just launched a new collaboration that brings together some very experienced consultants from the fields of cultural transformation, lean, social responsibility and sustainability. The aim is to help businesses transform, and grow in a sustainable way, while meeting all their economic and social goals. Please visit









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