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Spectrum Printing & Mailing Services

73 Guildford Street, Chertsey, Surrey, KT16 9AS

t: 01932 569123 e: info@spectrumpms.com w: spectrumpms.com

Spectrum Printing & Mailing Services - The complete Direct Marketing package, from printing through to direct mail fulfilment

Spectrum Printing & Mailing Services based in Chertsey, Surrey we offer a complete Direct Marketing package, including mailing house services and printing.

With over 29 years’ experience, we have the expertise to ensure that your print and direct mail fulfilment is completed with the utmost care and attention. We give an individual approach to your project and work closely with you from the early stages through to the completion of your campaign.

Our client list is diverse and regardless of the size of your company or the nature of your business, our approach remains the same, to provide a first class service, with a personal touch.

We offer a flexible service, so if you require printing or are planning a direct mail campaign and are looking for someone to handle your complete project or elements of your project such as mailing fulfilment, why not give us a call…

SERVICES

DATA

A direct mail campaign is still one of the most effective ways of marketing your company. For any marketing campaign the most critical elements are the quality & accuracy of your data, as well as ensuring you have identified your target audience. The more time spent getting the quality of your data correct, the more responsive your campaign will be. This can also help in qualifying for postage discounts. There are several ways we can help you to achieve this.

 Data Sourcing: To enable you to target the correct audience for your mailing campaign, we can source data on your behalf, tailored to suit your specific requirements. For business to business you can identify your audience by geographical areas, business type and employment size and for business to consumer by geographical areas, gender, income and profession.

 Data Cleaning: Correctly addressed mail helps reduce mailing wastage, save money and create a better corporate image. Using the right addresses also ensures prompt and reliable delivery of communications meaning you’ll get a better response from your direct mail campaign. Your data will be processed and corrected to PAF standard. The postcode address file (PAF) is a complete database of every address in the UK to which mail is delivered, together with its appropriate postcode. The database contains over 28 million addresses of consumers, businesses and other organisations. PAF is produced by the royal mail and is updated quarterly.

 

FULFILMENT

No matter how complex your direct mailing campaigns are, we have the expertise and experience to provide an effective and reliable service to complete your mailing. Our mailing house services include both hand and machine enclosing of letters, leaflet and brochures. Whatever the size or complexity of your mailing campaign, Spectrum will ensure it is completed to the highest standard.

 Machine Enclosing: Whether you want to send out a single page letter or multiple pages with leaflets, our envelope enclosing machine offers a way to fulfil your mailing campaign in the most efficient and cost effective manner. This service is available for mailings ranging from DL to C4 in size. Supervised by our trained staff, you can be assured that the same level of quality is applied to each direct mail project.

 

 Hand Enclosing: We also undertake the more unusual promotional campaigns that cannot be enclosed by machine. So if your mailing piece is an unusual size, small quantity or needs to be packed into a padded envelope, box, postal tube or polybag, which may require the fixing of labels or complex matching procedures, we have a dedicated team on hand who will enclose your items, with attention to detail to ensure a high quality finish.

 

PRINTING


 Digital Printing: Using the latest technology to produce high quality printing that can be personalised. This is best suited to shorter print runs, as the cost of setting up a print run is significantly less than litho printing.

 Laser Printing: We can produce fast, efficient and cost effective personalised and non-personalised letters, forms, carrier sheets and response devices for maximum impact. This is ideal for printing onto pre-printed stock (subject to laser compatibility).

 Inkjet Printing: Fast, cost effective way to address items, the resolution is lower than laser printing but still acceptable for a variety of applications. We have a purpose built machine designed for printing personalised addresses directly onto envelopes/postcards, giving a professional look to your mailing campaign.

 

DESPATCH

 UK Despatch: Using our various postal account facilities, we can despatch all your UK mailings, fast and efficiently. We use our own unique insignia, along with our docket facility, to send out all 1st and 2nd class items. The advantage of using our account facilities is that you receive the discounts we receive, making a saving against the cost of buying postage stamps. We can also process your data through our mailsort program, this enables us to check whether your data is suitable to be sorted to Royal Mail specifications, which can result in a reduction to the standard postal charges.

 

 Overseas Despatch: With companies wishing to promote their businesses within Europe and throughout the world, the emphasis is on providing an efficient overseas delivery service, at a cost effective price. At Spectrum Printing & Mailing Services, we can provide an overseas postal service utilising our reliable overseas consolidator. This means a significant saving to the overall postage cost, compared to using the Royal Mail.

 

USEFUL INFORMATION

 

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