back to listings SME Profile: Salience Search Marketing

Newgate House, Newgate Street, Chester, CH1 1DE 

t: 01244 564 500 e: w:

Salience has been in search marketing since 2009. Previously known as Inside Online, we've been lauded as one of the 50 fastest growing digital marketing agencies in the UK, with awards spanning our SEO, PPC and Content Marketing campaigns.

A digital marketing agency in Chester, Salience specialise in digital strategy for Retail, Lead Generation, Finance and Charity, and we regularly provide insights and reports for all of them. See our services page to find out why we're the Chester digital agency to make your business more prominent and profitable. Read more about us


Please click on the links below for more information on our services:


We're marketers first, but business strategy is our edge.


Data-fuelled, content-led marketing prominence.


The Agile Search Marketing Agency

Agile working practises are rooted from a simple idea; whenever you start a project, why not check in regularly, see if it’s heading in the right direction and if it’s actually what people want? The key question we need to ask ourselves as a search marketing agency is –

What do we do when things go wrong?

Why should one team define and determine what another team of multi-skilled practitioners deliver to a client for the next 6 months? Agile marketing takes its inspiration from agile development. The digital landscape is changing daily, making the requirement for a constant and quick cycle of building, testing and learning more and more critical. The traditional agency way of working with long-term goals and campaigns plans do not encourage teams to inspect and adapt.  For most search marketing campaigns, the desired outcome is often not fully known, or in constant flux. There is often a need to adapt and change to market, customer or competitive signals.

Our agile mentality leads our agency values  

  • We lead the way, using our experienced multi-skilled team, data and insight to determine the route towards the quickest results.
  • We find opportunity and encourage change and growth.
  • We are positive and confident in our work.
  • We encourage our teams and clients to collaborate, working together towards aligned goals.
  • We take pride in what we do, constantly reflecting on success, and giving us the freedom to adapt to change.
  • We welcome criticism, learning and adapting as we work.
  • We make it better by using our reflections to encourage change.
  • We earn trust with our transparency and honesty.

We don’t hide behind contracts, plans, or pre-defined rules. We work in short sprints, leveraging all of the skills across the agency to attain your goals. We encourage honesty and transparency. We question everything. We learn from failure, embrace change and respond to data and insights. We pride ourselves on delivering campaigns for our clients that are transparent, accountable, effective, that deliver growth and success.







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