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|And who can blame them?|
The Information Commissioner is reminding organisations to be transparent with people’s personal information.
One year on since the original benchmark research, the ICO has conducted another round of public research into trust & confidence into how organisations handle personal data, which revealed it is still low, despite an improvement across sectors.
The research found that 34% have trust & confidence in companies & organisations storing and using their personal information. This is up from 21% of people in 2017. Trust & confidence is lowest amongst social media companies, with only 15% of people stating that they have trust & confidence in them.